Applied Illustration: 'A' Stickers

In regards to product and range I've already established that I have these aspects pretty much covered now. However I couldn't help but think of the poor people that go to the cinema to watch The Scarlett Letter and don't receive a free gift. So I've decided to produce stickers with the letter 'A' on them also.  They will be purchased from Camaloon, a personalising sticker service. 74mm stickers seems like a reasonable size and if I order over 10,000 I get a 79% discount - this means that each of the 82 Cineworld branches would receive over 100 stickers for customers. These would be handed out with tickets once the t-shirts have all been given away. The cost for these stickers is £779.83 after VAT, there is currently no shipping cost given.

I went about designing the stickers and decided that to make the 'A' stand out on whatever colour clothing the customer is wearing the background needed to be white.