Today Sophie began making the poster which we'll hang around Leeds, Katie and I were on hand to offer our critical feedback during the process. Although I liked the wording of the poster, I felt that visually it came across as being to similar to the 'Keep Calm and Carry On' posters that having been quite popular over the last few years.
I expected the poster to use a variety of different typefaces or be visually more broad than Gill Sans, something like some of these. However both Katie and Sophie are happy with the design so I won't fight against it and respect their choice.
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