24/03/2015

Applied Illustration: Scarlett Letter Conclusion Poster

Having been quite busy lately with other modules I feel as though Applied Illustration has been pushed to the wayside somewhat. I've tried to amend that here.

I spent today thinking about this module and after giving some thought I've set out a few ideas for my project. I'm going to produce a tie in zine that plays around the final chapter of The Scarlett Letter book. This final chapter in turn is currently being adapted into a two part television movie by ITV. Rumour has it that a cinema chain is interested in showing these two parts also as it is expected to be a hit. I have been approached to make sure news of the showings spreads and therefore must create a range of work to  help promote the movies. The reasoning for this is that they want to push forward the appeal to cinema goers over the age of 25 (as suggested by this article).

With this in mind I spent today creating a series of posters and items that can be used to promote the movies, specifically the second, concluding part. There is a bus shelter poster, a front cover design for Radio Times, a billboard poster and a mug. I basically made one image and manipulated it to create a range of products that can be used in different areas showing an economic, yet effect use of my time to create a range of products for distribution.


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